Lilly Pulitzer

Lee Jofa

Lilly Pulitzer Bio

Lilly Pulitzer provides apparel for women, children and men, accessories including eyewear, shoes, handbags, jewelry, gifts, stationery and two entertaining books, all inspired by the authentic Palm Beach lifestyle. It all started with a juice stand and a simple shift dress that showcased a colorful print intended to hide fruit juice stains while looking fabulous. The dress became such an instant hit, Lilly stopped selling juice and started selling dresses.

Now after 50 years of success, there are over 75 Lilly Pulitzer Via Shops in addition to a number of company-owned retails stores and major department stores nationwide. More information on products, distribution and the Lilly story is available at